Provide entrepreneurs the basics on how to transition from recipe to market and beyond. This site is designed for new entrepreneurs just getting started and entrepreneurs whose products are not meeting the consumer needs based on their inability to position properly into the market.  It will assist the entrepreneur to make his/her decision to move forward with their product.  This site provides a basic knowledge with resource information to get started and/or enhance their products for the retail market or foodservice industry.

To provide entrepreneurs the elements that will enable them to identify if they have a marketable product.  To further identify what components are required to make their product marketable.  You will learn the importance of developing your business plan, the highlight the financial resources available for entrepreneurs and learn how to gain a competitive edge in the industry.  Professional marketing strategies will be given as a guide for your success.